You’ve done all your research on how to sell your HDB flat, and registered your Intent to Sell with HDB. All you need to do is list your HDB flat for sale online, and the offers will start coming in… right?
But with plenty of other resale HDB flats on the market, you’ve got to work a little harder to catch the attention of prospective buyers. We share 5 tips to help make your HDB flat listing more attractive.
Set a realistic listing price
Price will likely be one of the top factors for potential buyers, so remember to set a realistic listing price when you put up your HDB flat for sale. You can tap on HDB Map Services, and look at HDB resale flat prices and resale statistics to figure out a listing price.
💡 If you’re listing your flat using the Resale Flat Listing (RFL) service on the HDB Flat Portal, you’ll be able to see the range of transacted prices, and a chart showing the monthly transaction volume and average transacted price, for transactions of the same flat type nearby in the past 6 months.
You will also be prompted if your listing price exceeds the highest transacted price of the same flat type nearby in the past 6 months. Read more about the features of HDB’s RFL service.
Use impactful images
We all know that a picture paints a thousand words – so be sure to select the most impactful photo of your flat for the cover image of your listing. Curate photos that showcase your flat’s best features, be it unique interiors, renovations or even the views from your flat.
Check out our article for more photography tips.
Create a compelling flat description
Put yourself in your buyer’s shoes – what would they want to know about your flat? If you’re listing your flat using the RFL service on the HDB Flat Portal, some of these details would be automatically filled in for you, such as the flat type, floor area, remaining lease, and number of bedrooms and bathrooms.
Beyond the flat itself, highlight any nearby amenities, like MRT, schools, supermarkets. But remember to keep the description snappy – no one has time to read a thesis on your flat!
Publicise it
Your work doesn’t end after your flat listing is up on the platform. Share the link to your flat listing on social media and messaging apps to make sure it reaches potential buyers.
💡 If you’re listing your flat on the RFL service on the HDB Flat Portal, you can make use of the social media buttons to easily share your listing on platforms like Facebook.
Review your listing regularly
Remember to also review your flat listing regularly. If your listing isn’t getting as many views as you would like, consider adjusting the listing (e.g. by lowering the listing price, improving photos or description) to make your flat more marketable.
For more tips on selling your HDB flat, be sure to check out the articles on MyNiceHome!